6 Foot Laboratory Resource Page

6 Foot Laboratory Experience

RMPMCA took the risk out of risky for the September Education Program – the 6 Foot Laboratory. We successfully hosted a face-to-face meeting in the era of COVID-19  including a hybrid virtual component. In the 6 Foot Laboratory, attendees experimented with everything socially-distanced… from hotel check-in, meeting registration, different room setups, food and beverage experience, and so much more. We had Subject Matter Experts throughout the laboratory who answered all the burning questions about transportation, technology, hotel procedures, and more.

How Did We Do It? Get the Tools 

RMPCMA is sharing the planning tools used to make the event a success.

Traffic Flow

Room Set Diagrams


Inside the Laboratory

Laboratory Experience 

Event Technology | Click here for the presentations 

In this environment, it will be important for meeting planners and production companies to plan for virtual/hybrid events. These events will include all the normal equipment and processes of a traditional event and additionally the equipment and processes for a fully virtual event. In this session, the panel discussed needs to be considered for managing this type of event. This included what will be needed from the production company as well as from the facility where the hybrid portion of the event will take place.

Hotel Experience | Click here for the presentation 

In this session, we covered what the hotel arrival and guest room experience looks like in the during/post-COVID world. Attendees heard from experts at The Omni Interlocken about the new realities attendees will face during their hotel stays including a quick trip up the elevators to the guest room.

Transportation and Traffic Flow | Click here for the presentation 

This session included information you need to know about moving people from one place to another in a post COVID world, including the basic concepts you should be considering, things that you may not have thought about, and most importantly how to get creative with the challenges that lay ahead of you so that your attendees feel safe while not being in a stark environment.

Banquets & Food and Beverage | Click here for the presentation 

In this session, we covered the new realities of Banquets and F&B in the during/post-COVID world. The experts at The Omni Interlocken discussed what to expect when planning these elements of your socially-distanced conference.

Experience Wrap Up & Personal Branding Makeover | Click here for the presentation
We gathered to discuss what we learned in the Laboratory.  Chris Starkey presented the “Personal Branding Makeover” on how you can create more impact with your own personal brand than the company that you may be attached to and how you will create more than 7 streams of income doing so.

Subject Matter Experts (SME)

Carli Balch 
Corporate Catering Sales Manager, Omni
Planning the 6 Foot Laboratory SME

Jessica Honorato 
Director of Rooms, Omni
Hotel Experience SME

Thad Larson
Senior Director, Association Marketing & Events, National Cattlemen’s Beef Association
Planning the 6 Foot Laboratory SME

Megan Martin
Manager, Partner Events, RingCentral
RMPCMA President, Planning the 6 Foot Laboratory SME 

Gerry McFarland
Director of Sales and Marketing, Omni
Banquets and Food and Beverage SME 

Dawn Montgomery 
Regional Vice President, PSAV
Event Technology SME 

John Moritz
Global Meetings & Events PLanner, Scrum Alliance
Planning the 6 Foot Laboratory SME 

Jeremy Parks
National Sales Director, DMC Services, Destination Diplomat, Imprint Group
Transportation and Traffic Flow SME 

James Rut
Senior IT Event Manager, Cogent
Event Technology SME

Franny Starkey
COO, Imprint Group
Transportation and Traffic Flow SME

Chris Starkey
Partner, Imprint Group
Personal Branding Makeover, Closing Session SME

Dan Stones
CCO, Coalesced Events
Planning the 6 Foot Laboratory SME 

Rebecca Schingel6 Foot Laboratory Resource Page