
PCMA On the Road – Wrangling the Live Event Experience: Strategy, Story, & Showtime
June 13
Event Navigation

During this one-of-a-kind adventure, we’re not only leaving the Mile High City to learn about Live Event Production, but we’ll get the opportunity to fully immerse ourselves in a live event: The Hell on Wheels Rodeo & Chuck Wagon Dinner Series. Learn from industry experts about the in’s and out’s of live event production, how to create a wow moment for your guests while staying on budget and what traps to avoid to make the event seamless. Additionally, you’ll get the opportunity to hear from Jim and Stacie Walter about the partnership they created to produce this special event that you will get to experience firsthand. Get ready to take your education out of the classroom and grab live events by the reigns!
Learning Objectives:
- Understand all the aspects that go into a live event and what pitfalls to avoid along the way
- Learn from experts on how they take their offerings and tailor them to specific groups to make memorable experience that leave lasting impressions
- Understanding what it takes to create a successful live event through collaboration, budgeting and the newest technology and trends
Our Speakers:
Jim Walter, CDME – Vice President – Visit Cheyenne
Stacie Emarine Walter, CMP, CTA – CEO/Founder – Boots on the Ground Productions
Samantha Peckinpaugh – Associate Director of National Accounts – Access DMC
Little America
Cheyenne Frontier Days
Visit Cheyenne